Million Dollar Chocolate Bar...yum yum

I was over in Moscow this past weekend, browsing through the mall and came across a chocolate bar in Bed, Bath and Beyond labled, "Million Dollar" Chocolate Bar.

As you can see the chocolate bar is wrapped in money-looking paper.  Underneath the money-looking paper, there is a shiny gold paper that coats the bar as well.  

I think this marketing tactic is very creative.  With all the speciality chocolate available at Bed, Bath and Beyond, my eye went straight to this bar.  

With the name 'million dollar chocolate bar,' your really going to think that this chocolate bar is worth a million bucks!  It must really taste good!