Monday, April 27, 2009

The Power of Celebrity

In 2005, Paris Hilton and Carl's Jr. teamed up to film one of the raunchiest hamburger commercials to ever hit television (in the US).  Controversy stired about the ad because of the lude behavior.  The singer/model/actress climbs on the car to wash it in a very tiny monokini, all while holding and seductively eating a Carl's Jr. 'Six Dollar Burger'.

All I can say is the power of celebrity must work when you see celebrities constantly promoting products.  Jessica Simpson works for Proactive and so does Lindsey Lohan.  Michael Jordan works for Hanes.  Justin Long works for MAC computers.  Catherine McPhee works for Big Sexy Hair.  AND SO ON

 

By the way...as I've been watching the video and writing about the 'Six Dollar Burger'...i've developed a strong craving for a burger.  I think I'm gonna go get one now.
.....Damn the marketers and advertising!...IT WORKED :)

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